North Yorkshire Council’s new campaign Keep North Yorkshire Clean is encouraging visitors and residents to dispose of their rubbish responsibly.
The council is working with parish and town councils to display new weatherproof anti-littering posters in areas where litter is an issue. The posters will also be going up in laybys, green spaces and other areas to remind people to do the right thing – take their rubbish home or put it in the bin. The campaign is aimed at generating a debate about the issue of littering and the impact it has on communities. It features common terms using the Yorkshire dialect including ‘gerrit in’t bin’, ‘take yer litter home, ta’ ‘keep t’ place spick and span, ta’ and ‘keep t’ place clean as a whistle ta’. Road users will also be reminded not to litter from vehicles as the campaign includes anti-littering messages on car parking tickets, on petrol pump nozzles, at services stations and on buses operating across North Yorkshire.